Frequently Asked Questions
Choosing the right social media agency comes with questions.
74 Social Media & Marketing is designed to give you clarity, set expectations, and help you decide if it is the right fit for your organization.
If you don’t see your question here, feel free to reach out. We’re always happy to help.
General Questions
We specialize in working with Chambers of Commerce, business councils, nonprofits, associations, and community-focused businesses.
If your work centers around people, connection, and community, we’re likely a great fit.
Yes. While we’re based in Pleasantville, NY, we work with organizations nationwide.
We are a boutique social media agency.
That means fewer clients, higher touch, direct access to our team, and personalized strategy, not a large rotating team.
Social Media Management
Our full-service social media management includes:
- Strategic content planning
- Curated monthly content creation
- Daily community engagement
- Comment and message monitoring
- Monthly analytics and insights
- Quarterly strategy optimization
- Profile optimization
- Real-time support during events
- Unlimited client support
Most clients invest between $1,500–$2,000 per month, depending on platforms, content needs, and level of engagement support.
We’ll always discuss options transparently before moving forward.
Most organizations begin to see improved reach and engagement within 30–60 days, with stronger momentum building over 3–6 months.
Our focus is sustainable, long-term growth, not short-term spikes.
We manage engagement, this is core to our approach.
We don’t “post and ghost.” We monitor conversations, respond to comments and messages, and nurture your online community.
Strategy & Analytics
This service is for organizations that want clarity and direction.
It’s ideal if:
- You’re unsure what content is working
- You want data-backed recommendations
- You need a clear content roadmap
- You want to understand your analytics without overwhelm
Our team reviews performance daily, not just monthly.
Her background as an R&D chemist allows her to spot patterns early and adjust strategy proactively before performance drops.
Community Engagement
Community Engagement focuses on the human side of social media.
This includes:
- Responding to comments and messages
- Managing tags and mentions
- Supporting members, donors, and stakeholders
- Monitoring conversations and sentiment
- Engaging during events or campaigns
It ensures your audience feels seen, heard, and supported.
Yes, always.
We do not use bots or automated replies. Every interaction is human-led and aligned with your brand voice.
Workshops & Training
Our most requested workshops include:
- Social Media 101 for Business Owners
- Content Strategy & Planning
- Digital Asset Ownership Training
- Board & Leadership Social Media Education
- Custom workshops for chambers and organizations
Workshops can be delivered in person or via Zoom.
Yes. Every workshop can be tailored to your audience, industry, and goals.
Yes. Workshops typically include:
- Worksheets or resource guides
- Optional recordings
- Follow-up Q&A or implementation support
Working Together
Onboarding is simple and guided.
We help gather access, clarify goals, align messaging, and set expectations so everything feels organized from day one.
Clients have direct access to our team via email, call, or text (as appropriate).
Communication is clear, responsive, and human.
Commitments vary by service.
We’ll always walk through expectations clearly before starting.
What’s the best first step?
The best place to start is a conversation. You can:
- Fill out our contact form
- Book a strategy call
We’ll help you determine the type of support that makes the most sense.
Free Resource: Social Media Visibility Checklist
Take the guesswork out of your online presence. Ideal for chambers, nonprofits, and small business owners who want a clearer path to growth.
